Junior Copywriter
About ******************************************* is a global leader in DeFi education. Growing from two founders to a team of over 150 professionals—including more than 35 dedicated research analysts—the company is recognized as one of the fastest-growing companies in the sector, with industry insiders predicting its evolution into a unicorn company by 2030. Operating on a fully bootstrapped model with no outside investors or growth hacks, it is on track to hit $50 million in revenue this year alone. To date, the company has helped over 5,000 members worldwide grow and protect their wealth through decentralized finance, combining a knowledge powerhouse, an engaged community, cutting-edge technology, and a team of leading DeFi and blockchain experts. The vision is to build the largest and most influential DeFi ecosystem the world has ever seen, starting with becoming the undisputed gold standard in DeFi education.
Role Overview
As a Junior Copywriter on the ******** team, you will write the words that keep members engaged, informed, and excited to continue their journey with *********************. You will work closely with Membership Directors and the ******** team to craft copy that re-engages members at renewal time and helps them see the ongoing value of their membership.
Key Responsibilities
- Renewal Campaigns: Write emails, SMS, and in-app messaging that drive membership ********, ranging from early reminders to last-chance offers.
- Retention & Reoffer Copy: Partner with Membership Directors to write persuasive reoffer and downsell messaging for members considering leaving.
- Member Storytelling: Turn member wins, testimonials, and success stories into compelling proof points that support renewal campaigns.
- Lifecycle Content: Support broader renewal-lifecycle content, including one-pagers, landing pages, and follow-up sequences.
- Testing & Iteration: A/B test subject lines, CTAs, and messaging angles, then use the results to sharpen future campaigns.
- Cross-Team Collaboration: Work alongside senior copywriters, marketers, and mentors to make sure every piece of copy sounds like ********************* and speaks directly to members' goals.
Requirements
- 1+ year of copywriting experience (agency, in-house, or freelance) with a portfolio showing clear, persuasive writing (recent graduates with a strong portfolio are welcome to apply).
- A genuine interest in finance, blockchain technology, and the democratization of financial services (crypto experience is a plus, not a requirement).
- Strong writing fundamentals, including grammar, clarity, and the ability to match tone across formats such as email, SMS, and web.
- An eagerness to learn retention and lifecycle marketing copywriting, with curiosity about what makes people stay.
- A collaborative mindset and openness to feedback, working closely with mentors and senior copywriters who will help you grow fast.
- Comfort managing multiple copy requests and deadlines in a fast-paced, remote environment.
Benefits
- Competitive salary
- Full-time, 40 hours/week
- Unlimited PTO
- Flexible, remote-first schedule to work where you thrive
- Annual team offsite where the whole team meets in person once a year
- Direct mentorship from elite operators across finance and crypto
- A young, dynamic team of 160+ professionals across the globe
- Rated 4.9/5 on Glassdoor, which is 32% above average for Financial Services employers
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